THE USE OF TECHNOLOGY OF ACTIVE POSITIONING FOR INCREASE OF INVESTMENT ATTRACTIVENESS OF REGION
DOI:
https://doi.org/10.15407/econlaw.2017.02.085Keywords:
technology of the active positioning, investment attractiveness, region, investment climateAbstract
To increase the investment attractiveness of the region author proposed active technology positioning usage and region promotion. Implementation of active positioning technology predicts the formation of a strong, highly competitive, flexible promptly to changes economy and stabilize the region social environment. The base for using stated technologies is entrepreneurial potential, prospective base — regional educational system as the basis of innovation infrastructure. An important criterion for the technology implementation is proactive and creative region potential. A key condition for promoting active region positioning is the political will and desire of regional and local authorities to support the implementation of certain active positioning technology.
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