BALANCED SCORECARD AS AN ANALYTICAL TOOL FOR IMPLEMENTING THE STRATEGY OF AN INSURANCE COMPANY

Labour Economics, Social Economy and Policy

Authors

  • V.M. Butyrina Tavriyskiy National University named after V.I. Vernadsky, Simferopol
  • N.Е. Ametova Tavriyskiy National University named after V.I. Vernadsky, Simferopol

Keywords:

strategy, insurance company, system of indicators, tool for realizing

Abstract

The essence of an insurance company’s strategy and its balanced scorecard as a tool for its realizing is disclosed. We propose a map of purposes for the insurance company and have established the system of indicators to assess the level of achievement of strategic goals.

Published

2024-10-02

How to Cite

Butyrina, V., & Ametova, N. (2024). BALANCED SCORECARD AS AN ANALYTICAL TOOL FOR IMPLEMENTING THE STRATEGY OF AN INSURANCE COMPANY: Labour Economics, Social Economy and Policy. Economics and Law, 32(1), 28–32. Retrieved from https://nasu-periodicals.org.ua/index.php/economiclaw/article/view/8377